How To Motivate Your Facebook Followers To Take Action

How to motivate your Facebook followers to take action


How to motivate your Facebook followers to take action We’ve all seen it before. The Facebook page with tens of thousands of followers … but for some reason, individual posts get little or no response. Or the new social cause everyone’s raving about … but not many followers are willing…

Win At Multi-Channel Marketing With A Messaging Framework

Win at Multi-Channel Marketing with a Messaging Framework


How will you ever get to it all? With seemingly limitless channels available to not for profit marketers to cultivate, your fundraising and engagement efforts now require developing messages for each medium. Email? Of course, but it’s not the engagement driver it once was. Facebook, Twitter, Instagram, traditional direct mail,…

Webinar Partnership With Connecting Up

Webinar partnership with Connecting Up


FREE ON-DEMAND WEBINAR: Expert Advice for Fundraising in the Digital Age Presented by Gabe Smith / Blackbaud Pacific View the webinar now > With so much change and so many challenges, how are the best fundraisers successfully navigating the transition to the digital age and staying ahead of the competition?  In…

Secrets Of Data Driven Not For Profits

Secrets of Data Driven Not for Profits


FREE ON-DEMAND WEBINAR: Secrets of Data Driven Not for Profits Presented by Steve MacLaughlin / Vice President of Data & Analytics, Blackbaud AND #1 Amazon Bestseller View the webinar now > Big Data is completely transforming how companies drive their decision making - but many not for profit organisations are unprepared…

3 Simple Steps To A Last Minute Fundraising Appeal

3 Simple Steps to a Last Minute Fundraising Appeal


In fundraising, every day is a new day to raise more money for your cause. Some days require more of a rapid response than others; this may mean sending out last minute email blast, direct mail or making crucial phone calls to push out your fundraising appeal. As many charities…

9 Simple Tips To Improve Your Email Marketing

9 Simple Tips to Improve your Email Marketing


1.    Use email marketing software that allows you to track your results Good email marketing software will track the people who opened your email, as well as who they were. It will also track the clicks on the links in your email, and the email addresses that bounced during your…